Affiliate Programmes - Learn the Basics | Recommended Network Affiliate Management Programmes | Tips for Operating Your Own Affiliate Programme

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Affiliate Programmes-Learn the Basics

The definition of Affiliate Marketing is eloquently given by one of the world's leading Affiliate Network Managers and Application Service Providers (ASP), Commission Junction, "Affiliate Marketing is any form of online advertising or marketing, where the Merchant (the Advertiser) pays for results, rather than paying to just reach a specific audience. The "Affiliate" (you and your online business, sometimes called 'publisher' 'partner' 'referrer' or 'associate') promotes the Merchants products and services on your website, in exchange for commissions for leads and sales."

The majority of visitors to our website probably fall under the category of small business and entrepreneurs, endeavoring to increase income by selling and/or recommending, services and products of other merchants Whether you are a beginner or have been established for some time, we cannot emphasize strongly enough, if you are to be successful and receive adequate rewards, you will need to undertake some research and study into the techniques of this form of online marketing, and keep up to date with changing trends.

Our firm does not claim to be an expert in the area of "Affiliate Programmes and Internet Marketing" but we have researched and highlighted the best and most reliable material and "Affiliate Networks" based on the success of our many clients who have moved into this area of expanding their business on the Internet.

Two areas have been highlighted.

  • Building up an Internet business, mainly by linking to numerous merchants or companies and then promoting and marketing them on your own website is becoming more and more popular, especially with the wild promises of making a fortune. To accomplish your goal, you become the Affiliate (Publisher) and the Merchant (Advertiser) decides if your website is suitable for display of their products or services to be promoted.
  • Your business is still expanding and you have aggressively advertised your products or services through the usual channels, but now you are considering the opportunity of offering your goods and services to other websites who are involved in Internet Marketing, for these sites to also publicize your goods and services. Note that it will not be for the price of buying advertising space, but purely on a sales-commission or lead basis, which of course creates a win-win situation for both parties, you as the Merchant and your Affiliate

Setting Up & Building an Internet Marketing Business and Becoming an Affiliate

  • Initially you must learn "the trade." Affiliate Masters 101 is the answer to this problem. This free course is offered by Ken Evoy, an expert Affiliate Program manager, and gives a step-by-step instruction on how to increase your income dramatically by using sound and reliable affiliate programs currently available. All the staff in our Marketing Department has studied and utilizes this excellent material. You can request a free download of this course. Click Here

  • Be aware of problems when you start your online business using affiliate merchants - This excellent resources the Aff-Stat 2013 Report from a leading affiliate expert provides you with aggregated affiliate marketing statistics, affiliate solutions info, best practices, action plan & sample communications. Over 140 top affiliates are interviewed and their feedback placed in this report
    • How they choose programs to join.
    • Minimum EPC and maximum reversal rates they will accept
    • Preferred link types
    • Average gross monthly income
    • PPCs, e-mail, link cloaking, adware & much more
    • For more details Click Here!



  • Software to Start & Manage an Affiliate Program – Most online businesses have found that creating an affiliate program to market their products or services is one of the most successful ways to expand and grow an online business.  This software undertakes all the tasks required to operate a successful affiliate program. Read more.



Recommended Affiliate Network Management Programmes

  • To select the most reliable Affiliate Programmes and Networks that you now want to link to, which provides the best support and backup for your online business, is not so straightforward as it at first appears. A quick check of any "search engine" will reveal a list of thousands of ISPs in this field, the ones listed at the top, not being necessarily the best. The following Affiliate Networks have been referred to us for inclusion as recommended by users, each having its postive and negative features. This list is based on our own experience and feedback from clients and customers as being the best to link to.
  • In additional we also recommend that you research the following Directories which list current programmes you might want to consider using in your online marketing business. These useful Directories list Affiliate Programmes currently available.

    • Refer-It. A directory maintained by internet.com. This site lists affiliate and referral programs in a categorized and searchable database. Click here

    • Affiliate Programs Directory - AffiliateSeeking.com is an Affiliate Programs Directory that is unique in that people can easily find and compare an ever growing number of affiliate programs that are categorized by subject. Some of our categories include Affiliate Networks, Pay Per Sale, Ad Networks, Pay Per Lead, Residual Income, Datafeeds, etc. Visit our site.

    • Associate Programs. One of the oldest, and best affiliate program guides on the Internet, with over 5000 programs listed in a searchable directory. Click here

    • ReveNews. A great site devoted to news, research, and advice about affiliate and revenue-sharing programs. Click here

    • Affiliate Scout - This is a comprehensive directory of affiliate programs that are organized in a way that allows you to find the most relevant advertisers for your website. Click here.


Current Featured Network

  • Clix Galore - We have recently researched this 'affiliate network' and we are very impressed with the set-up and professionalism of this ISP. We definitely like the look of this one, and we strongly believe this 'affiliate network manager' is going places. If you are a 'merchant' looking for a reliable and professionally structured 'network' for your marketing campaign, or a website owner on the lookout for merchants for your 'internet marketing business', merchants who have been vetted and are stable, this site is worth checking out. Click for more information.

Recommended Networks (To join as a Merchant (Advertiser)or join as an Affiliate(Publisher)


  • Commission Junction - Probably the world's largest affiliate programme manager with over 2950 top companies operating through this network. Click Here cj.com

  • Share Results – This network is a boutique affiliate network building close relationships with quality merchants and dedicated affiliates.  Our research shows that this network is ideal for merchants and businesses who wish to expand their internet sales into global markets and also for affiliates who are looking for stable  merchants to promote that are growing and expanding their sales. Join the Share Results Affiliate Network Today!


  • TradeTracker – This affiliate marketing network handles some high quality merchants/advertisers and affiliates/publishers will find using this network lucrative in their internet marketing. Profit from your sites traffic! Easy sign up and access to hundreds of quality advertisers.


  • Binary Affiliates Group - This is a new network that promotes various programs related to the investment field.  If your site and service is related to finance and investment this is a great program to promote for lucrative returns. BinaryAffiliatesGroup


  • AffiliateBOT - This network is one of the fastest growing Affiliate Network in the world, bringing Advertisers, Merchants, Publishers, Bloggers and even Individuals together. Click here.

  • VIP Affiliates – This program manager, VIP Affiliates, is an affiliate network that has access to special offers in the Binary Options industry. We offer our clients higher CPA, CPL & Revenue Share deals with top Binary Options platforms that regular affiliates are unable to access. We are able to gain access to higher paying rates because we send so much traffic to these providers that they are willing to give us special rates for our clients. Read more.


  • Has Offers - This network is one of the most sophisticated we have used. As affiliate networks continue to expand, the need for powerful yet economical tracking technology increases. This is where Has Offers affiliate software fits in. Architected by veterans of affiliate marketing and developed by world class engineers, Has Offers provides a complete affiliate tracking solution in the cloud. Read more.


  • Linkshare (Rakuten Afiliate Network) - A very large and comprehensive affiliate network with top class merchants available for linking to your site. Join Rakuten-LinkShare Today!

  • Click2Sell - This relatively new affiliate management service is proving to be one of the best available, both for merchants who wish to promote their product or services and also for affiliates who wish to expand their selection of good reputable merchants. Although relatively new this service already has almost 100 solid merchants to promote that pay commission well above the average. Read more and Sign Up

  • Digital River (One Network Direct) - This is a very powerful online selling and e-marketing solution for companies across many industries, including software, consumer electronics and games. Partner with us and attract more customers, boost sales and expand your global reach. Many affiliates using this network are producing excellent monthly profits. Read more.

  • Market Health Affiliate Programs - Market Health is now the world's largest integrated online marketing company in the health and beauty industry. The Market Health Affiliate Program allows you to market and promote the world's leading health and beauty offers on the net. We offer the highest paying affiliate commissions and the most advance tracking software in our industry. Visit Market Health Programs.



  • Health Trader Network - This successful affiliate network is home to some of the largest health and beauty offers within the world and is one of the only networks to specialise in prescription, natural health and beauty products. Click here.


  • Click Bank - Used by many smaller businesses getting started in the Internet Marketing field, because of its low start up costs. Click Here


  • More Niche Network - One of the largest growing networks with over 2,000 new affiliates joining monthly. Click here.

  • Share-a-Sale - Medium sized network and used by many new websites getting started in their own merchant programmes. shareasale.com



  • Trade Doubler - This very professional Affiliate Network is perfect for our UK and European clients wanting to develop a European base and market for their Internet Marketing Business. Note that you must be a UK resident and hold a UK bank account to qualify for membership of this Network.

  • Affiliate Future - This UK based Network has some of the leading merchants and service providers in Europe, and is well established with a user friendly site for new affiliates. Read more on the joining requirements for affiliates.

  • Affiliate Window - A UK based site, which has a reputation of excellent personalized service and support. This is one of the best networks we have researched. Visit the site for more details. Affiliate Window


  • Affiliate Shop - This is a very professionally set up Network, although somewhat complex for new users. The quality of the merchants signed up with this Network make it essential for you or your business to list your products or services, plus the large number of affiliates signed up is increasing steadily, which will give you even greater exposure and turnover of your inventory. Click here to signup as an affiliate.


  • Offer Forge - This relatively new network is specific for the global plus the South African affiliate market. The top quality merchants now promoting their products on this network make it a necessity for internet marketers targeting the South African market. Read more.
  • The Link Connector Affiliate/Merchant Management System - This new system is proving to be a winner and we have had many complimentary remarks. The service helps companies, individuals, and webmasters find ways to market their online businesses and increase profits. At the same time help webmasters maximize their site's earning potential. Join LinkConnector.com Network


  • PayDotCom - This is a new FREE marketplace to sell any product you want. You as a Merchant or become an affiliate for any item in the marketplace. Read more.


  • E-Junkie - This is an excellent affiliate network that concentrates on Digital books and reference works for business and marketing. Read more.


  • More to come...

  • To research further on the available Networks for ambitious affiliates/publishers, we recommend you check this Directory, which lists 76 current Affiliate Networks operating as of 2014.


Tips for Operating your Own Affiliate Programmes

To market and self-promote your business instead of joining a well-established affiliate programme network as a Merchant (see list of Networks above) and do it all 'in-house', is a difficult decision, and maybe influenced by the costs and outlay of paying a percentage of your receipts from sales to an Affiliate Programme Network plus the commission to the Affiliates themselves. Also consider this fact that 98% of affiliates are worth nothing at all to a merchant. Only 1% or 2% bring you any sales or click-throughs. The rest have little or no traffic to their sites, so will need to be selective and carefully screen affiliates who wants to sign up with your programme. If 'going alone' is the direction you are considering, and operate your own programme 'in house,' we recommend the following services.


Management Tools


  • YOURad Affiliate Program Software - YOURad is click-thru affiliate program software, written in Perl (CGI). The basic idea behind click-thru affiliate programs is that your affiliates (webmasters who join your affiliate program) place your ads on their website and they receive a small commission for every unique visitor they send your (if you prefer to paying affiliates for every sale they generate please have a look at our YOURcom and YOURaff software). When affiliates reach the pre-determined amount needed for a payout ("threshold"), you pay them. Read more.

  • Affiliate Management Software - Hurricane affiliate management software has all the tools you need to run a successful affiliate program to grow your business. Perhaps the most frustrating aspect in our experience running our own affiliate program is the difficulty we’ve had in staying in touch with our affiliate team. We wanted to be able to announce sales, new products, new tutorials, etc. but the affiliate software available made it very difficult to communicate. With our software there is a strong focus on making communication easy between you and your affiliate team. Hurricane has simple and easy features built-in to help you take advantage of social media. And, perhaps best of all, we understand that all of this needs to be provided at an affordable cost. Unlimited affiliates, unlimited tracking requests. No transaction fees or commission sharing, just one low price. Read more.

  • Great Way to Start a Shopping Site – We have recommended using Datafeedr as makes it easy to build and embed an affiliate store into your WordPress blog. No programming required. Promote products from thousands of merchants. Your store automatically updates. Datafeedr, launched in April 2008, is a system which enables you to create & embed an affiliate shop into your WordPress blog. Our goal is to make store creation as simple as possible so you can spend more time promoting your site and less time building it. Read more.

  • Tracking Tool for Internet Marketing - Success and profit are just unavoidable consequences if you use the right techniques and tools. Affiliate big-wigs spend fortune designing online marketing systems that give them an unfair advantage over everyone else. ClickMeter gives you the same powerful link tracking and link cloaking tool most professional marketers use, but at a fraction of the cost. ClickMeter is a super easy-to-use web-based professional tool. We help Affiliates to monitor, compare, and optimize all their online marketing campaigns in one place, in real time. This allows you to laser-focus in the right direction, optimize monetization, and dominate your niche market. ClickMeter is the Amazing Tracking Tool for Affiliates marketers: Monitor, compare an optimize all your ads in one place. Signup Today for FREE

amazing Tracking Tool for Affiliate Marketers 


  • E-Commerce Automation – Using Nanacast Online Software is the best way to integrate multiple websites, membership sites, and manage affiliates under one centralized e-umbrella. There's practically nothing you can't do with this system. Automation, without scripts, at it's best and provides the most accurate affiliate tracking system in the industry. Read more.

  • Ad Tracking & Link Tracking Software - LinkTrackr is a web-based ad tracking and conversion tracking tool, developed for affiliates by affiliates With LinkTrackr, you get the same powerful link tracking and link cloaking software most professional marketers use, but at a fraction of the cost. LinkTrackr is a web-based Internet marketing tool designed to give you an upper hand and help you dominate your niche market with little time or effort. Click here.


  • Affiliate Tracking Software - HasOffers' Software is the most comprehensive Affiliate Tracking Platform in the Industry. Manage all of your Reporting, Invoicing, Billing and Payment Options in one Affiliate System. Click here.


  • Mobile App Tracking - Buying advertising for mobile apps is simple. Tracking how many new users came from each advertising source is difficult. Traditional web analytics technologies rely on cookie based tracking which only operates on web browsers. Mobile App Tracking provides real-time click and conversion data on your mobile apps across all your advertising efforts so you know exactly how many installs came from which Ad Networks and Affiliates. Read more.


  • Affiliate Wiz Software - This is a complete server software product for managing an affiliate program. The program is flexible in nature supporting pay per click, pay per sale, and pay per lead programs. Read more.


  • Software to Manage Your Online Business - Clear Network make easy to use software to help you get the most out of your websites. Our software is designed to help you reduce the time and effort it takes to manage your website, providing simple tools that you actually need. Clear Content is a Content Management System that offers ultimate flexibility. Clear Ecommerce is a shopping cart based on Clear Content's code base, giving you a full shopping cart on top. Read more.


  • Euraffiliates Affiliate Software Program - Euraffiliates is a new generation affiliate software program to provide advanced and personalized affiliate software solutions. This is the only affiliate software that comes with 3G affiliate management tools to cater to the needs of new breeds of affiliate management problems. The tools includes SEO safe innovative links (natural, deep, quick and affiliate defined links), global modules (for running multiple domains), friendly AJAX panel to save time and great user experiences, performance reports to make performance audit, in-house sales stats plus much more. Read more.


  • Self Managed Affiliate Software - This software provided by iDevAffiliate is the original in self managed affiliate software. iDevAffiliate works with nearly all merchant accounts, shopping carts, billing systems and membership management systems. The administrative center where you manage your affiliate program and the affiliate control panel where affiliates signup and manage their accounts. Read more.


  • Affiliate Tracking Network - This highly recommended service "Affiliate Tracking" supplies software, which is a customized Affiliate Program Management and Tracking application. It includes everything you will need to effectively and easily manage partnerships with affiliate marketers. Click here.


  • Affiliate Managers Worldwide - If your business is ready to start an affiliate program or you are already operating a profitable affiliate program, simply choose the best solution. Reliable affiliate tracking software, reliable servers, and a user-friendly web based administration make MyReferer the preferred solution for affiliate managers worldwide. We can help with a powerful and flexible solution! Our affiliate program software is easy to use, and the application is hosted on OUR servers. With MyReferer affiliate tracking software you will be able to offer your own affiliate program and pay your affiliates only for performance (per Sale and/or Lead and/or Click). You can pay who you want, what you want, when you want. MyReferer.com - Affiliate Tracking System!


  • Affiliate Tracking & Management Solution - Many of our clients are using Affiliate Harvest, which is a leading service for operating your own affiliate program. They set up and host your affiliate program. Your affiliate program website will include whatever content you choose, and will describe your affiliate program in detail for potential affiliates. Your affiliates will interact only with this affiliate-program website, where they will find your ad code, see their comprehensive reports, and contact you if necessary. They track and manage your affiliates through your manager account on AffiliateHarvest.com, where you are in control of everything (affiliates, settings, payments & rates, your eCommerce website banners, reports). Affiliate Tracking and Management


  • If you decide to run your own affiliate programme with your own staff, you will require some sophisticated software which tracks all your affiliates who sign up with your business, in order to promote your business on their site in return for commissions. We highly recommend the software "AssocTrac" which will manage everything for you. It tracks the number of visitors each affiliate sends to your site, how many sales are made by this referral and how much you now owe your affiliate for the referral, plus many more useful features. Click Here

  • Affiliate Management & Tracking System - This leading ISP "Interneka Affiliate" has one of the most simple, straightforward and reliable tracking system to manage your affiliates who sign up with you business, and the system is fully secure with fraud protection, very important these days. You can try this system FREE for 14 days trial, and is highly recommended. Start your own affiliate program for as low as $149.00!

    Interneka Affiliate Program Tracking Software

  • Post Affiliate Pro Software - This is very powerful affiliate tracking software. Easily set up and manage your own affiliate program for your business. This fully automated and flexible system allows you to attract, motivate, and reward affiliates who grow your business. POST Affiliate Pro powerful affiliate management system


    Financial Tools

  • Financial Tools - Most small businesses that use their web site for affiliate marketing usually don't have to handle the payments for products sold, as the merchant to whom they are affiliated handles that problem, and they simply pay you a commission for sales, leads or clicks. But if you sell your own products or services direct from your website, you will need a secure, fraud proof system in order to control the payments made, usually paid by credit card. The best financial tools to handle this for you, based on our own research are the following:


  • Credit Card Processing - More and more businesses are ready to sell their products and services on the Web, and they're looking for a fast, easy, and efficient way to authorize and process online transactions. The TCB Merchant Account is a leading credit card processing service and is highly recommended by many of our clients. SIGN UP FOR FREE!

TCB Processing



  • Direct Pay - Accepting credit cards with DirectPay means you're done with managing accounts receivable and trips to the bank. Just input (or swipe!) your client's credit card information and the money is deposited into your bank account. Set up recurring or automatic transactions for payment plans, monthly dues, membership fees, etc.  It's all about inviting a steady stream of money into your business without all the legwork from you. Our services were designed for serious business-builders; not auction sites. Send your clients invoices with your business name, not Pay Pal or some other third party merchant account. It's all about keeping it professional and letting your clients know you mean business. Read more.


  • Money Transfers for Business, Study or Travel - No matter why you’re transferring money, World First.com can help - so if you’re buying a property abroad, moving to a new country or paying tuition fees, collecting online sales revenue, we've got a solution that can help you get the most for your money. Once your account is set up all you need to do is tell us how much you want to send, who you want to pay and which currency you want to pay in. Then we'll quote you a rate. We just take a smaller margin than the banks do, and we try our best to make sure all your money gets to where it needs to by covering correspondent and receiving charges where we can. Read more.


  • Skrill Online Banking Services - The Skrill Global Payment Suite offers everything you need to accept global payments easily and cost effectively. From allowing the individual customisation essential to make the difference to your business, to simplifying customer journeys as standard so that your customers receive a seamless payment experience across desktop, tablet and mobile. Click here.

  • Web-Based Shipping Software - ShipStation is the leading web-based shipping software that is built to help online retailers organize and process their orders, while fulfilling and shipping them quickly and easily. With automatic order importing from over 40 shopping carts and marketplaces, like eBay, Amazon, Shopify, Magento, ChannelAdvisor, and more, and automation features like custom hierarchical rules, product profiles, and more, ShipStation helps online retailers ship out their orders from wherever they sell, however they ship. eCommerce Shipping Fast and Simple. USPS, UPS, and FedEx. Free to Try!rd

Reduce the time you spend shipping with ShipStation  


  • Flexible Shopping Cart Software - Ashop Commerce is an online service provider enabling merchants to start and manage their own online stores. Every ecommerce business is unique, therefore, ashopcommerce.com now offer you the most flexible shopping cart software of its kind. Build, market and sell from your online store without the need for separate hosting, security or developers. You get the lot, for a set, low monthly fee. Create Your Online Store in Minutes!

are you ready to sell online?

  • Shopify (World's Leading Shopping Cart Software) - This excellent service has very powerful built-in analytics that help you keep track of your store's progress over time. Benchmarking your online store's performance helps you make the right choices that will lead to more sales. Detailed statistics include: How your customers found you and what country they are in, Which URLs are referring to your online store, What search terms were used to find your store, Tracks the number of visits, including by page hits and unique visitors. Sell Products online

Create your own online store!


  • How to Easily Manage Your Affiliate Revenue Statistics - This tool by Affmeter is an easy, secure, and reliable way to gather your affiliate revenue statistics from all of your Affiliate Networks. Using this tool you can:
    * View of all your earnings from different affiliate networks and merchants
    * Check revenue instantly and automatically.
    * Check Google Adwords PPC campaign costs automatically. Consolidated format of revenue and cost data in one table
    * Easily set up your accounts for multiple affiliate networks or Google Adwords in different channels. Read more.


  • Accept Credit Card Payments (using only the phone) - This service sponsored by the Delamere Group makes it easy and affordable for small business owners and independent professionals to accept credit cards. Read more.


  • Verotel - Accepting payment from your customers has never been so easy. Verotel provides you with credit card, check and 1-900 billing options. You can also use your Verotel account to link to Verotel or to advertise content from other Verotel customers. Click here
  • For more financial services to assist you in operating your online or offline business, visit our page on Financial Services.

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